The ABC has long been a leading digital media innovator, providing content to audiences on multiple devices and in a format and at a time of a person’s choosing but what does the future hold for Australia in a fiscally tight world?
Addressing Brisbane executives at the Australia-Israel Chamber of Commerce last week, MD Mark Scott gave an insight into what lies ahead for the national broadcaster while delving into the habits of our future media consumption.
Following a lead from the BBC, Scott said many of the ABC’s digital channels could potentially be moved completely online via its on-demand and live internet player.
This move would be as much a cost saving as a reflection of current and future TV habits with the ABC already recording 18 million views across its programs which month on iView.
KDPR Managing Director Kristin Devitt led the Q&A session with Scott and quizzed the boss on how he planned to deal with an estimated budget cut of $120 million.
He didn’t mince words and detail what services might go but he said without money to reinvest, innovation wouldn’t be the scale it had been previously and the ABC would be left behind.
For further insight from the event see the following:
Australian Financial Review (paywall) http://www.afr.com/p/national/coalition_isn_gunning_for_the_abc_plUETPrCj03VEj8xK1yYPN